Meta introduced "Your Algorithm" on Facebook, a new feature that allows users to directly influence their Feed and Reels recommendations. This AI-powered tool enables users to express their content preferences using natural language, with changes reflected in recommendations in real time. The feature extends similar customization tools previously launched on Instagram and Threads, reflecting Meta's strategy to integrate large language models into its content ranking systems.
Facebook users can access "Your Algorithm" through the three-dot menu on individual posts. By selecting "Interested" or "Not interested" on a post, users can then provide more detailed feedback in their own words, specifying what they liked or disliked. Meta states that these inputs, combined with existing behavioral signals, allow the ranking systems to adapt recommendations within the same session. The company positions this as a way to make recommendations more relevant and responsive, allowing users to "talk to" the algorithm. This move follows similar algorithm control features on Instagram, which began rolling out in December 2025, and Threads' "Dear Algo" feature introduced in February 2026.
The integration of large language models (LLMs) into Facebook's ranking systems allows them to interpret the intent and context behind natural language input, moving beyond solely relying on engagement metrics like likes and watch time. Meta has described this as a significant advancement, enabling an algorithm that users can directly communicate with. The company's public documentation outlines how its ranking and content features operate. While Meta frames this as putting users in control, user reception to similar features on Instagram has been mixed, with some expressing a desire for feeds prioritized by accounts they follow rather than algorithmic curation.
